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Source : Domain Name Wire / More : Domain Market - (15 April 2008 07:38)
Companies need to be careful when allowing affiliates to use their trademark in domain names.
I do a lot of “affiliate arbitrage” by promoting affiliate programs through paid search platforms such as Google Adwords. This used to be really easy. But then Google decided to limit identical “display URL” for each search term to one. So if you were promoting Orbitz.com then you had to use a different domain name to direct traffic to the landing page. If you used Orbitz.com, your ad wouldn’t show if someone else had an ad with the same domain.
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